Mobile content Opportunity
The Gen Ys, especially 18 - 20 year olds, are switching to mobile content. A recent poll sited in BRW (Sept 3) says that 40% of 18 to 20 year old Gen Ys in QLD have access to mobile internet. This is no surprise really - we love our information on tap and with mobile phones getting bigger and better screens it is great.
So, how are you taking advantage of this?
- Perhaps you have a new online business idea that would be perfect for Gen Ys accessing on their mobiles. Go for it!
- If Gen Ys are your target market find out what sites they are visiting on their mobiles (apparently it is mostly social networking sites) and see how you can partner or advertise on those sites, as this audience is set to increase.
- Perhaps you have an expertise in creating websites that are perfect for mobile internet and the screen of a mobile. Get that business started and offer to do new mobile websites for businesses, big and small!
So - get mobile.....and grow your business.
Labels: generation y, mobile content, mobile internet, young entrepreneur